Two worlds connected
Rebtel is a Swedish technology company founded in 2006 that helps people to be connected around the world in more than 190 destinations through International calling. Where you can send recharges, bundles, or plans to more than 150 countries and even make money transfer no matter if it’s through bank transfer, mobile wallet, or cash pickup, thanks to its partnership with Ria Money Transfer.
ROLES
UX/UI Designer
Motion Graphics Designer
UX/UI Designer
Motion Graphics Designer
CRM TEMPLATES
With the appearance of dark mode on different devices, new challenges also emerged, such as the user experience with text reading over dark mode and colors changes, as well as technical deficiencies handling color hues, especially when switching from light to dark mode. For this reason, the need arose to review the templates in Braze for CRM communications, mainly for emails and messages in the App.
While it was essential to maintain the aesthetics of the brand, it was necessary to find functional solutions for better reading and to correctly communicate the information.
With the help of the CRM team to understand how does Braze tool works, I designed templates for emails and In-App cards with different components that could be combined in different ways in the layout keeping in mind the color inversion when going from light to dark mode.
APP STORE OPTIMIZATION
In this project me as the designer with the content manager/copy writer and Marketing Manager did a few updates running a curation to the App Store and google play.
My roll was to visually design and produce all the screens in different sizes and 14 languages for mobile and tablet by doing two different concepts. For this I did templates in Figma and Photoshop to automatize the production process for all the languages that Rebtel support. Additionally I created the videos for presentation of several services.
